Sep 2013 17

SNOG - Babes in ConsumerlandSNOG
Category: Industrial
Album: Babes in Consumerland
Stars: 3.5
Blurb: Lacking the longevity and the complexity of Thrussell’s past outings, but still a cut above most industrial music out there, SNOG’s latest is an accomplished stab in the heart of consumerist hypocrisy.


 

Those familiar with the output of the Australian anti-capitalist industrial classic SNOG will not be surprised with the content of the band’s latest release. Babes in Consumerland plays it safe, too safe some might say, and replaces the need of the act’s mastermind David Thrussell to experiment with the layers of orchestral excess, synth driven melodies, and sharp industrial textures in favor of a somewhat toned down but equally enjoyable dark pop experience.

The fury of clashing electro and subversive samples that defined hits like “Corporate Slave” give way to more straightforward instrumentations, like that of the pacing “The Plug-In Drug” opening this newest release or the later, perversely enjoyable “The New Cocksucker Blues.” The music retains the signature melodic flow and the unmistakable timbre of David Thrussell’s voice will surely remind all listeners of the unique value of the compositions at hand. While restrained synthesizers keep the rage of SNOG’s ideological message at bay, the lyrics are every bit as caustic and humorous as ever with “Adolph’s Library” requiring repeated listens if only to appreciate its undeniable wit. The accompanying liner notes provide an exhaustive glimpse into the intellectual weight of each track and even if the actual sonic experience is clearly meant to resonate subversively through its pop-esque agenda, SNOG proves on multiple levels that the act continues to operate with uncanny jeu d’esprit.

Babes in Consumerland’s single “Everything is Under Control” remains reasonably catchy but merely a prelude to bolder and more intense tracks like the gritty, ass spanking electro of “Bleak is My Favourite Chic,” which employs penetrating, shiver-inducing vocalization to astounding effect. Its riveting instrumentation and glam rock appeal render it a surprising micro hit and lead to other, equally intense tracks, the sprawling “Otto Rahn” and lyrical “Apocalypse Fatigue” superbly utilizing the City of Prague’s Philharmonic Choir. Prolonged exposure to the record confirms the limited appeal of the EPs that preceded it and if one’s opinion of Babes in Consumerland was shaped by those releases, all of the surprises lurking amid the track list will be pleasant and hugely entertaining.

Longtime admirers shall be satisfied, newcomers sufficiently intrigued, but no new ground will be broken and no old habits conquered on SNOG’s latest anti-consumerist endeavor. Babes in Consumerland might not register beyond its immediate effect on the industrial audience and will not stand shoulder to shoulder with the rest of the band’s pantheon of albums, but it does feel organically connected to the previous The Last Days of Rome and is still every bit as relevant as SNOG’s criticism and music were at the beginning.
 
Track list:

  1. The Plug-In Drug
  2. Everything is Under Control
  3. Adolph’s Library
  4. Bleak is My Favourite Chic
  5. Otto Rahn
  6. The Corporate Homoerotic Cyclists
  7. The New Cocksucker Blues
  8. Soul Invictus
  9. 21st Century Lullaby
  10. Apocalypse Fatigue

 
SNOG Website http://www.worldwentdown.com/imcc
SNOG MySpace http://www.myspace.com/snogtheband
SNOG Facebook https://www.facebook.com/davidthrussell
Metropolis Records Website http://www.metropolis-records.com
Metropolis Records MySpace http://www.myspace.com/metropolisrecords
Metropolis Records Facebook http://www.facebook.com/MetropolisRecords
Metropolis Records Twitter http://www.twitter.com/metropolisrec
Metropolis Records Bandcamp http://metropolisrecords.bandcamp.com
 
Purchase at:
Amazon CD
Amazon MP3
Bandcamp
 
2013-04-23
 
Damian Glowinkowski (DamienG)

2 Comments

  1. Belial says:

    Snog have made a slight ‘pop’ turn and it is actually pretty refreshing.
    Best album I’ve heard all year IMO.
    This is extremely intelligent, witty and bold music, give it a few more listens and it might sink in.

    • Damian G. says:

      No denying the intelligence and skill of SNOG. However I still feel that I would pick up one of the older releases over the pop infused style of Babes.

      Still, year is almost over and SNOG’s return certainly should register in the annals of 2013 industrial.

      Thanks for reading Belial!

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